Substituting We for You is Your Key to Sales Success

A simple CRM and sales tracking app, like Base, will help you focus on your clients and earn their business.

Are you customer centric or are you a company focused salesperson?

How do your customers view you?

Are you your customers? favorite sales person?

Does your company have a reputation for always striving to put the customer first?
Do you tend to foster ongoing relationships with customers?
Do you understand what your customers want?

One of the best ways you can make the customer feel like their satisfaction is your top priority is to talk the talk of ?you?.

Sales isn?t an easy job. Many small business owners find themselves with a small sales team or perhaps wearing a sales hat along with all of their other ownership duties.? Regardless of whether sales is your job or is just a part of your job, if you use ?you? instead of ?we? in your business development and sales efforts, you?ll see better sales results.

People don?t want to hear you pat your business on it?s back. They want to feel like buying from you will help them reach their goals as a business.

When it comes to selling, instead of being ?we? centric, try being more ?you? specific.

Telling clients and prospects what you can do for them is better than telling them why your business is so great. In essence, be customer centric rather than egocentric. People often respond better to value over price.

People also tend to respond to value added propositions. If a salesperson finds a way to speak to them in a way that helps them see value in doing business, it makes a difference.

The Proposal.

Present a sales proposal with the prospect?s benefits in mind. How will your presentation show the prospect or customer what you can do for them? Remember, value is more important than price alone.

Get to know your customer?s wants, needs, and pain points so that you can be the answer to their problems.

How Can I Help You?

Some salespeople approach customers in a way that seems selfish. They want the customer to help them make a sale. And the customer knows this.? This approach is doomed to fail most of the time.

People often respond better to an offer of help than a sales pitch that makes them feel like they are being sold rather than helped.? Clients who feel helped often return to businesses who have helped them in the past.

Instead of resorting to cheesy sales pick-up lines that are reminiscent of a singles bar, why not strive to be a helpful resource to clients and new prospects instead?

If you work to learn the language of helpful customer-centricity, people will naturally buy from you. People like to reward customer service much more than they like to reward someone who hovers over them, acting predatory.

Walk the talk.

Customers don?t just want lip service and promises. This might get you the deal initially but delivering true value will get you long term customers.

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About Dana Prince

Dana Prince writes for Future Simple?s Growth University. Dana blends her passion for entrepreneurship with experience in software licensing sales, product management, online marketing, and SEO writing to run Dana Prince Writing, a web writing agency that creates optimized content that helps websites succeed.

Source: http://www.futuresimple.com/blog/we-for-you-is-key-to-sales-success/

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